Amazon announces a $139 Kindle to be available at the end of August.

Locked in a fierce war against some formidable competitors like Barnes & Nobles and Sony and a host of new entrants, Amazon the maker of Kindle and a pioneer in the area of e-readers, has just introduced two new versions of the Kindle e-readers last week. With competitors like Barne & Noble and its Nook e-reader which starting last June was offered at the low price of $ 149, Amazon could not stay on the sidelines too long and watch risking loosing some market share. It comes up with a $139 Kindle version that has the particularity of connecting to the Internet using Wi-Fi only unlike the previous versions.
The other model introduced is the new Kindle 2 slated to go on sale at the same price as the older one or $189. Both new models are smaller and lighter than previous ones and with higher contrast screens with the ability to deliver crisper texts. They also boost twice the storage capacity of previous ones, up to 3,500 book according to the New York Times.

For more, see NYTimes.com